“This project is designed for people to show up and consume art. We are not working for the usual gallery-hopping crowd that goes to shows with their hands in their pockets, looking for something new. We need to find the way to reach people who have never gone to a gallery or a theater and who suddenly are being faced with this trap, like a spectacle, something unusual but attractive. Those are the people we are working for. We normally use music as a hook, then at some point in the evening there will be a performance or a dance number followed by DJs, disco or background music, all “decorated” with visual art work. Setting it up this way means that not only do people have a good time but we have the Factory fulfilling an educational function, in some way exerting an influence on them because of what they are seeing and hearing, what surrounds them, something they cannot escape. Everything functions with lights, space, texture, muted colors, everything done tastefully.”  FAC

Beatriz Sala Santacana graduated as a lawyer in 1999 and practiced the profession for five years. In 2004, she decided to develop her artistic potential as a self-taught artist.  Her worked was initially influenced by different artists and styles, including the Cuban painter and ceramist Alfredo Sosabravo, and, as a result of her experiences in Mexico during one stage of her artistic career, by pre-Columbian art and the work of Frida Kahlo.

Visual Arts in Cuba: A Panoramic View

Explore the vibrant richness of Cuban visual arts in Havana. The program will start with a conference about contemporary visual arts in Cuba, followed by a visit to the Museum of Fine Arts – Cuban Collection. Our exchanges with emerging and established artists will take place in galleries and art centers such as the Experimental Graphic Workshop, the Wifredo Lam Contemporary Art Center, the Cuban Art Factory and the House of Artists. In addition, we will visit the printmaking and ceramic studios at the University of the Arts and two private artists’ studios. 

What is included?

  • Four nights at Casavana B&B
  • All breakfasts
  • Welcome and farewell dinners 
  • Admission to museums and art centers in the itinerary and docent fees
  • Visits to two private art studios
  • Guided walking tour of Old Havana
  • Contemporary Arts In Cuba conference by a Cuban art historian – curator
  • Ground transportation in AC buses
  • Bilingual Program Leader traveling with the group
  • Educational / people-to people license to travel
  • Orientation before the day of departure
  • Cuba Travel Guide for a safe and fun trip
  • Emailed information about sites to be visited

What is not included? 

  • $250 (estimate) round trip airfare to Havana from Tampa or Ft. Lauderdale FL - Southwest Airline
  • $50 Cuban tourist visa – visas will be available at the airport on departure day.
  • One lunch and two dinners 
  • Trip interruption and cancellation insurance
  • Airfare for connecting flight to - from Tampa or Ft. Lauderdale
  • Hotel close to airport the night before departure

For a Registration Packet

Please visit our
Contact Us page and provide all required Information. As soon as we hear from you, we will email a registration packet with required forms and instructions. You can also call us at 978-998-0039.

Payment Options - Program Package

Cashier's Check or Credit Card

Timetable for Registration and Payments

Before June 1, 2018    $500.00 deposit with Registration Documents

June 1, 2018               Registration Documents Deadline with 50% of Program Package Cost

June 5, 2018               Deadline to buy air tickets online through the Southwest website
October 18, 2018         50% balance due of Program Package Cost

Cancellation Policy

Cancellations after June 1, 2018 and before October 17, 2018 - 50% refund
Cancellations after October 18, 2018 - no refund



Our flight from to Havana will take one hour. Once in Havana we will be on our way to accommodations at or B&B in Havana. In the evening we will meet for a welcome dinner.


Our first day in Havana will start with breakfast at our B&B (all breakfasts are included), followed by a by a conversation about contemporary visual arts in Cuba with Cuban curator and art historian.

The discussion will cover the most interesting developments in Cuban contemporary art and how they relate to a more general state of affairs in Cuban society in the last decade. Horta will also focus on the particular ways in which these developments raise new questions. How they rethink and redefine the historical, political and cultural paradigms that shape the Cuban sense of identity and world vision after the Revolution.

After the conference we will be ready for a visit to the National Museum of Fine Arts. Its halls
treasure the Cuban Art Collection, the most comprehensive parade of who’s who in a history of
art making spanning nearly three centuries. After lunch we will visit a private art studio. 


Our second day in Havana will start with a visit to Old Havana. Founded in 1519, UNESCO declared Old Havana Universal Patrimony of Humanity. You will learn about Old Havana as a unique urban development project that integrates community and economic development with art. Through a walking tour we will visit Cathedral and Arms Squares. In Cathedral Square we will visit the Experimental Graphic Workshop (printmaking) and the Wifredo Lam Contemporary Art Center. The Experimental Graphics Studio, founded in 1962 by mural artist Orlando Suarez with the support of Che Guevara, who was the minister of industry at the time, is still thriving today.

In Arms Square we will stop to visit the Governors Mansion and the Museum of the City of Havana. After lunch we will visit the House of Artists.  In this colonial house you will be able to view the private galleries of established artists such as Roberto Fabelo and Pedro Pablo Oliva.

In the evening, after dinner we will have the option of visiting the Fabrica de Arte Cubano (FAC) "Cuban Art factory".


After breakfast we will visit the University of the Arts (ISA), a central institution for art education in Cuba. Located on the former American-owned country club in the western Havana suburb of Cabanacán, the University of the Arts was founded in 1961. ISA has produced an astounding number of Cuba's leading artists and musicians, and remains a vibrant source of artists' training. Enjoy a guided tour of the school's impressive revolutionary architecture and meet students and faculty with an opportunity to arrange the purchase of paintings, prints, photography, sculpture, and ceramics.

After lunch we will visit the studio of Beatriz Santacana.


In the evening we will meet for a farewell dinner.


Departure from José Martí International Airport

Program Dates and Package Fees 

November 30 - December 4, 2018

Limited to 12-15 Participants